Moving toward a Living Systems “Diffusion of Innovation” Template





Dear all – in the last posting we discussed the “molecule” that forms the foundation of our living systems journey (see https://open-european-innovation-network.blogspot.com/2019/12/the-living-systems-molecule.html).

In this posting we begin translating our one page overview (see https://open-european-innovation-network.blogspot.com/2019/11/adi-hvm-one-page-overview-living.html) into this type of narrative, include the variable framework from our COST proposal (and also see https://www.linkedin.com/feed/update/urn:li:activity:6599908000197038080) plus connecting into the system dynamics simulation approach for these (see https://open-european-innovation-network.blogspot.com/2019/11/the-diffusion-of-innovation-framework.html).

The image was created inside / using the “30-GenIsisWorkbookExpressV1R1.zip” available at https://sourceforge.net/projects/entov-hvm/files/Value%20Networks%20Archive/ and thus tees up the analysis, evaluation and improvement process we are fine-tuning on the diffusion of innovation journey from ideation to market saturation (and the obsolescence and recycling).

Working clockwise from 12 o´clock we sequence all major steps of the diffusion of innovation process as a series of iterative exchanges between roles. As a starting point the exchanges are suggested as one “pair” of tangible and intangible deliverables going clockwise, and one “pair” of tangible and intangible deliverables responding anti-clockwise to the input pair. In a fully “saturated” network we would see all 13 roles connected to each other by multiple bi-directional tangible and intangible exchanges (although we never use two-headed arrows of course).

The speed of diffusion of innovation around the clock is then given by the causal model in the middle (also 13 variables initially) and this can then be simulated accordingly. Tactical steps for acceleration are then given through the structured value network analysis which we need to tailor for the living systems contexts moving forward of course.

The next steps for us are to begin gathering small case studies which essentially use this model to understand the current state of ecosystems from a whole systems perspective.

If you are interested in learning more please visit us at www.innovation-web.eu, our LinkedIn Group at https://www.linkedin.com/groups/8779542/, our blog at https://www.innovation-web.eu/entov-hvm-blog, our Researchgate project page at https://www.researchgate.net/project/Open-European-Network-for-Enterprise-Innovation-in-High-Value-Manufacturing-ENTOV-HVM and our Facebook page at: https://www.facebook.com/groups/2014779865300180/. You can also follow us via Twitter: @owschwabe (#innovationweb) and the LinkedIn Group page https://www.linkedin.com/company/entov.


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